Serviced Apartment Management in London.
Serviced apartment management in London for owners and developers - positioned for corporate, relocation and NHS demand, run to hotel standard.
or call directly 0330 058 0467
BUILD AwardsWinner · 2020
SME Midlands Enterprise AwardsWinner · 2021
- Westminster
- City of London
- Camden
- Islington
- Hackney
- Shoreditch
- Canary Wharf
- Greenwich
What serviced apartment management actually means in London.
Serviced apartment management is the operation of a self-contained apartment as hotel-style accommodation for stays of a few nights to several months. In London this means hotel-grade cleaning and linen on changeover, daytime concierge support, corporate-ready compliance and a calendar weighted toward mid-stay guests - not weekend tourists.
London is the UK's largest short-let market by revenue and the most regulated. Article 4 zones, the 90-night rule, lease and freeholder rules and council-by-council variation make professional operation non-negotiable - but the demand is unmatched: 30 million annual visitors, the densest corporate market in Europe and an NHS, university and creative-industry pull that keeps shoulder-season ADR strong.
Used by developers, investors and landlords across London who own apartment stock and want it positioned for corporate, contractor, NHS and relocation guests.
- Westminster
- City of London
- Camden
- Islington
- Hackney
- Shoreditch
- Canary Wharf
- Greenwich
- Southwark
- Wandsworth
- Hammersmith
- Fulham
- Battersea
- Clapham
- Notting Hill
Why serviced apartment management works in London.
Every city has its own demand profile. Here's what drives bookings in London and why serviced apartment management consistently outperforms a long-term AST locally.
We underwrite every London property against the 90-night cap, Article 4 zones and lease constraints before agreeing terms.
The Square Mile, Canary Wharf and the West End drive 200,000+ corporate stays a year - and ADR to match.
Premier League, West End, O2, museums and the calendar of London-only events keep weekends full year-round.
Year-round relocation, embassy and NHS-placement demand props up mid-week and shoulder-season occupancy.
Everything London owners get with our serviced apartment management.
Listed on Booking.com, Expedia, direct-booking site and via our own corporate clients - not just leisure platforms.
Pricing and length-of-stay rules calibrated for 7-90 night stays, which protect cashflow and lower turnover wear.
Hospital-corner make-ups, hotel linen, mid-stay refresh on stays over 7 nights, written inspection sheet after every clean.
Gas safe, EICR, PAT, fire risk assessment, public liability, smoke and CO detectors - documented, in-date and shareable with corporate guests.
Daytime concierge for restaurant bookings, taxi support and the small touches corporate guests expect.
Statement of revenue, occupancy, ADR, RevPAR plus photos, maintenance notes and a clear net payout figure.
The London owners serviced apartment management is built for.
If you recognise yourself in any of these, we should probably talk.
You're building a portfolio of serviced apartments and need an operator who understands corporate demand, compliance and consistent guest experience.
You own units in a managed block and want them positioned for contractor, relocation and project-stay bookings rather than long-term ASTs.
You've been self-managing and the operations side is taking over your life - cleaners, linen, OTA messaging, dynamic pricing.
You want a serviced-accommodation income on a property that suits corporate, NHS and contractor guests on flexible stays.
The standard we run every serviced apartment.
Real photos from properties we currently operate. Hotel-grade housekeeping, considered styling and the small details that drive five-star reviews.
Serviced Apartment Management in London - what owners ask first.
Same team, same standard - different lease structure.
Each model below is run by the same in-house team. Click whichever sounds closest to what you're after - or speak to us and we'll point you to the right one.
Get a real serviced apartment management quote for your London property.
A 30-minute call. We'll tell you what your property can realistically earn under serviced apartment management, walk you through how it works, and answer any questions. No tie-ins, no pressure, no sales script.